The New Red Line - Design

The New Red Line - Design

Category:

Design Work

Client:

Student Work

1. Project Brief

Design a 17”x 22” poster using original photography to visualize an unseen environmental impact. The piece required text, color, a statistic, and a call to action to elicit a strong emotional response from the audience.

2. Software & Tools

The design and editing were executed entirely in Adobe Photoshop. Tools were used for photo composition, color manipulation, typography integration, and creating a realistic location mockup for the final presentation.

3. Final Deliverable

A powerful poster highlighting the environmental injustice faced by West Oakland's predominantly Black and Brown communities near the Port of Oakland. It connects historical redlining to current respiratory illness crises.

4. Core Disciplines

Design for Social Impact, Photo Manipulation, Typography, Environmental Justice Communication, Composition, Persuasive Design

Have a project you'd like me to hop on?

Have a project you'd like me to hop on?

Have a project you'd like me to hop on?